Accessibility

The World Health Organization estimates that 15% of the world population is disabled. After the initial shock about that statistic sets in (that is a lot more than I expected), you may ask why I'm writing about it. People with disabilities are on the web every day, trying to use your product, just like their non-disabled … Continue reading Accessibility →

Major Release – eCommerce Upgrade

Our new e-commerce site at http://www.valorebooks.com is finally live! First, a huge shout out to the team that worked on it for getting it over the starting line (see what I did right there). We are quite far along in our agile implementation at this point. Me and my team always think about how to … Continue reading Major Release – eCommerce Upgrade →

Unbundled Consumers in Education

Education is a tough market to crack. One of the big reasons that it is such a difficult market is the unbundled consumer. Typically, a consumer does one of three things. They decide to buy something, they then buy that thing, and they then consume that thing. Many things go into each one of those … Continue reading Unbundled Consumers in Education →

Create a Real MVP

I hate weasel words. So many words get bastardized and misrepresented, especially in business, but it happens in politics, science, and other fields too. They become trendy. They become buzzwords. Companies feel they need to use these words or else they look like dummies. Guess what, most of the time when you use the terms … Continue reading Create a Real MVP →

Needs, Features and Benefits – Uber

Uber is a new-ish app that has consumers falling in love with it and regulators hating it to the core. As a basic primer, Uber is a mobile app that allows a consumer to hail a hired car (towncar, SUV, or taxi) on-demand in a matter of minutes. Not only that, but it allows the … Continue reading Needs, Features and Benefits – Uber →